When is a Rebrand Necessary?
- Albert
- February 28, 2022
- Branding, Creative
- Creative, Illustration
- 1 Comment
There have been two major rebrands in Ghana in the past quarter: Voltic and AirtelTigo (now AT). This move by these two well-known brands necessitates the question of whether a rebrand is necessary at all. If yes, when is it necessary for your business, and how do you carry out a successful rebrand? A rebrand is a process of changing …
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